ChannelMix, Alight’s marketing intelligence platform, integrates seamlessly with the CallRail API and aggregates call data directly from the platform. Read more.
Looker, Alight Analytics Team Up for New Marketing Dashboard for Paid Media Campaigns
Alight Analytics, the leader in marketing analytics, releases its first-ever marketing dashboard template for Looker’s data analysis and visualization platform.
ChannelMix Unveils Enhanced Connection to HubSpot
ChannelMix, Alight Analytics’ marketing intelligence platform, can now automatically aggregate HubSpot performance data for blog posts and all landing pages.
Alight Analytics Disrupts Marketing Analytics Industry with Suite of Next-Generation Solutions
Combining the speed of self-service software with the flexibility and expertise of a custom consulting engagement, Alight’s solution approach provides a much-needed third option for marketers who want quick, yet relevant and actionable analytics.
ChannelMix Named a High Performer in G2.com’s Winter 2020 Grid Report for Marketing Analytics Software
ChannelMix marketing intelligence platform from Alight Analytics named a High Performer in G2.com’s Winter 2020 grid report for Marketing Analytics Software.
Alight Unveils MasterView for Benchmarking, Reporting and Beyond
Alight Analytics is excited to introduce MasterView, an aggregated dataset that allows marketing agencies to benchmark & report across clients, brands & more.
ChannelMix Unveils Connections to IBM Watson Campaign Automation, Pepperjam, Elevate
IBM Watson Campaign Automation, Pepperjam and Elevate are the latest platforms to join ChannelMix’s ever-growing library of data sources. Learn more!
AdButler, Basis by Centro Join ChannelMix’s Library
ChannelMix has added connections to two platforms for programmatic advertising, AdButler and Basis by Centro.
The Best Way to Learn Tableau? Alight’s New Tableau for Marketers Training
Alight Analytics now offers Tableau for Marketers, a training program that teaches marketing teams how to build clear, compelling dashboards faster.
ChannelMix’s Latest Additions: Google Drive, emfluence, Hatch, ON24
ChannelMix has added automated connections to four of marketers’ favorite platforms: Google Drive, emfluence, Hatch and ON24.