As a new era of digital privacy unfolds, Alight Analytics goes all-in on developing future-ready analytics products under the ChannelMix brand Alight Analytics, the Kansas City-based marketing analytics firm, today announced a brand relaunch, officially adopting the name of their proprietary marketing analytics platform, ChannelMix, …
Alight is ranked No. 4,140. Only a small percentage of honorees make the list six times in a row.
Alight is ranked No. 204 on the annual Inc. 5000 Regionals: Midwest list.
Alight is launching new media mix and attribution capabilities, giving marketers the power to quickly plan optimal channel mix and spend.
Only 3 percent of honorees have ever appeared on the Inc. list five times.
Alight Analytics, the industry leader in marketing analytics, has been recognized as one of the KC region’s fastest-growing businesses by Ingram’s magazine.
With this new integration, users can quickly move data on event invitees and registrants from Cvent into ChannelMix, enabling rapid reporting on the ROI of online and offline events.
The ranking is based on real-life marketers’ reviews of Alight’s next-gen marketing intelligence platform.
The Kansas City Business Journal has recognized Alight Analytics as one of the largest private companies in the KC region.
Alight’s next-generation analytics solutions integrate seamlessly with Tableau’s industry-leading platform.