AUSTIN, TX (August 5, 2024) — InMarket, the leader in real-time marketing and measurement, today announced the acquisition of ChannelMix, a pioneering media mix modeling and marketing revenue optimization platform. This strategic acquisition will bolster InMarket’s data analytics and measurement capabilities, allowing leading brands to …
ChannelMix Unveils New AI-Powered Pacing Dashboard Product To Transform Campaign Marketing Measurement
ChannelMix, the industry-leading marketing revenue generation platform, announces the launch of its groundbreaking Pacing Dashboard product. This innovative tool sets new standards in media mix modeling, reshaping the way we track campaigns and manage budgets. ChannelMix’s Pacing Dashboard directly addresses the challenges faced by marketers, …
ChannelMix named High Performer in Marketing Analytics – G2 Winter 2024
The reviews are in and the awards are ours: ChannelMix is thrilled to have earned 5 G2 award badges! G2, the world’s largest tech marketplace and review platform, is the trusted source that helps business professionals make informed software decisions through over a million peer reviews. …
ChannelMix Revolutionizes Media Mix Modeling with Launch of AI-Powered Marketing Impact Modeling™ to Optimize and Predict Marketing Performance & Return on Investment
Marketing Impact Modeling™ Delivers Revenue-Generating Predictions in Under 24 Hours, Maximizes Efficiency, Insights, and ROI for Exceptional Marketing Performance ChannelMix, the industry-leading marketing revenue generation platform, proudly announces the release of its groundbreaking Marketing Impact Modeling™ product, setting new standards in media mix modeling with …
ChannelMix named High Performer in Marketing Analytics
The reviews are in and the awards are ours: ChannelMix is thrilled to have earned 5 G2 award badges! G2, the world’s largest tech marketplace and review platform, is the trusted source that helps business professionals make informed software decisions through over a million peer reviews. …
ChannelMix Becomes First LinkedIn Marketing Partner to Leverage AI for Enhanced ROI Analysis
ChannelMix, the industry-leading marketing revenue generation platform, is proud to announce that it has joined the LinkedIn Marketing Partner Program. As the first partner to use AI to help LinkedIn marketers understand their ROI, ChannelMix is excited to offer its advanced analytics capabilities to the …
ChannelMix AI Launches First AI-Powered Media Mix Modeling Solution to Boost ROI by 10%
ChannelMix’s Media Mix Modeling AI Boosts ROI by 10%, Maximizes Revenue Growth, and Automates Media Planning all while Delivering an Unprecedented 93% Accuracy Rate. Marketers’ growing frustration with the slow, expensive, inaccurate traditional media mix modeling solutions led to the development of ChannelMix AI, the latest disruptive …
ChannelMix Achieves SOC 2 Type 2 Compliance, Demonstrating its Commitment to Data Security and Privacy
Kansas City, MO – March 13, 2023 – ChannelMix, a leading marketing revenue optimization platform, announced today that it has achieved SOC 2 Type 2 compliance, a rigorous standard for data security and privacy. The SOC 2 Type 2 certification is awarded to companies that …
Alight Analytics Announces Rebrand, Leans into SaaS Product Development as ChannelMix
As a new era of digital privacy unfolds, Alight Analytics goes all-in on developing future-ready analytics products under the ChannelMix brand Alight Analytics, the Kansas City-based marketing analytics firm, today announced a brand relaunch, officially adopting the name of their proprietary marketing analytics platform, ChannelMix, …
Alight Analytics Earns Spot on the Inc. 5000 for the Sixth Year in a Row
Alight is ranked No. 4,140. Only a small percentage of honorees make the list six times in a row.