ChannelMix, the industry-leading marketing revenue generation platform, is proud to announce that it has joined the LinkedIn Marketing Partner Program. As the first partner to use AI to help LinkedIn marketers understand their ROI, ChannelMix is excited to offer its advanced analytics capabilities to the …
ChannelMix AI Launches First AI-Powered Media Mix Modeling Solution to Boost ROI by 10%
ChannelMix’s Media Mix Modeling AI Boosts ROI by 10%, Maximizes Revenue Growth, and Automates Media Planning all while Delivering an Unprecedented 93% Accuracy Rate. Marketers’ growing frustration with the slow, expensive, inaccurate traditional media mix modeling solutions led to the development of ChannelMix AI, the latest disruptive …
ChannelMix Achieves SOC 2 Type 2 Compliance, Demonstrating its Commitment to Data Security and Privacy
Kansas City, MO – March 13, 2023 – ChannelMix, a leading marketing revenue optimization platform, announced today that it has achieved SOC 2 Type 2 compliance, a rigorous standard for data security and privacy. The SOC 2 Type 2 certification is awarded to companies that …
Alight Analytics Announces Rebrand, Leans into SaaS Product Development as ChannelMix
As a new era of digital privacy unfolds, Alight Analytics goes all-in on developing future-ready analytics products under the ChannelMix brand Alight Analytics, the Kansas City-based marketing analytics firm, today announced a brand relaunch, officially adopting the name of their proprietary marketing analytics platform, ChannelMix, …
Alight Analytics Earns Spot on the Inc. 5000 for the Sixth Year in a Row
Alight is ranked No. 4,140. Only a small percentage of honorees make the list six times in a row.
Inc. 5000 Regionals: Alight Analytics Ranks as One of the Midwest’s Fastest-Growing Companies
Alight is ranked No. 204 on the annual Inc. 5000 Regionals: Midwest list.
Alight’s New Media Mix and Attribution Modeling Tools Put Critical Insights Directly in Marketers’ Hands
Alight is launching new media mix and attribution capabilities, giving marketers the power to quickly plan optimal channel mix and spend.
Alight Analytics Celebrates 5 Years on the Inc. 5000 List of America’s Fastest-Growing Companies
Only 3 percent of honorees have ever appeared on the Inc. list five times.
Ingram’s CR 100 Salutes Alight Analytics as a Fast-Growing KC Business
Alight Analytics, the industry leader in marketing analytics, has been recognized as one of the KC region’s fastest-growing businesses by Ingram’s magazine.
ChannelMix Unveils Cvent Integration for Event Marketing Data
With this new integration, users can quickly move data on event invitees and registrants from Cvent into ChannelMix, enabling rapid reporting on the ROI of online and offline events.
