Alight Analytics Announces Rebrand, Leans into SaaS Product Development as ChannelMix

ChannelMix Blog, Press Releases

As a new era of digital privacy unfolds, Alight Analytics goes all-in on developing future-ready analytics products under the ChannelMix brand Alight Analytics, the Kansas City-based marketing analytics firm, today announced a brand relaunch, officially adopting the name of their proprietary marketing analytics platform, ChannelMix, …