Alight Analytics Named as Finalist in 2015 American Business Awards

13th annual Stevie® Awards will be presented on June 22 in Chicago and
September 11 in San Francisco

KANSAS CITY, MO – Alight Analytics, an industry leading marketing data analytics firm based in Kansas City, MO, was named a Finalist today for the Business of the Year category in The 2015 American Business Awards, and will ultimately be a Gold, Silver, or Bronze Stevie® Award winner in the program.

The American Business Awards are considered the nation’s preeminent business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small.

The American Business Awards will be presented at two awards events: the ABA’s traditional banquet on Monday, June 22 in Chicago and the new product & technology awards event on Friday, September 11 in San Francisco.

More than 3,300 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories, including Startup of the Year, Executive of the Year, Best New Product or Service of the Year, Marketing Campaign of the Year, Live Event of the Year, and Human Resources Department of the Year, among others. Alight Analytics is nominated in the Business of the Year category for Business Services.

“Being named a Finalist for the Stevie Awards Business of the Year is a huge thrill,” said Matt Hertig, Co-Founder, Alight Analytics. “It’s an honor to be considered among such a talented pool of companies.”

Finalists were chosen by scores of business professionals nationwide during first-round judging in April and May. Members of several specialized judging committees will determine Stevie Award placements from among the Finalists during final judging, to take place later this month.

“So many fascinating and inspiring stories of success were submitted to the ABAs this year,” said Stevie Awards president and founder Michael Gallagher. “We congratulate all of our 2015 Finalists on their achievements.”

ABOUT ALIGHT ANALYTICS

Alight Analytics® delivers global marketers powerful, actionable marketing analytics through ChannelMix®, a data-as-a-service marketing data aggregation platform. Alight eliminates cumbersome data gathering by combining online data, offline data, sales data and custom data sources together systematically for a single source of truth. As a pioneer in the space, Alight has been helping marketers solve their data problems since 2007.

ChannelMix, Alight’s data aggregation platform, automatically integrates online marketing data, offline marketing data, sales data and all other relevant marketing performance metrics to solve the ever-increasing challenge of siloed, disconnected marketing systems. Brands appreciate the flexibility of the ChannelMix Feed product, allowing their aggregated data to be fed to them and stored in-house. ChannelMix Self Service is perfect for agencies, providing a scalable and cost-effective data aggregation and reporting solution. For anyone seeking a more consultative approach, ChannelMix Full Service includes web analytics management, custom reporting, strategic services, analysis, modeling and training.

Alight Analytics® was named a Finalist for the 2015 Ernst and Young Entrepreneur of the Year award, a 2015 Top 50 Google Technology Provider by CIO Review, a 2014 Smart Company to Watch by Thinking Bigger Business, a 2014 Best Place to Work by the Kansas City Business Journal, the 2014 Best Business Analytics Solution Provider by Innovation Enterprise, a 2014 25 Under 25® award winner by Thinking Bigger Business and Alight’s Co-Founder, Michelle Jacobs, was named one of Ingram’s 2014 40 Under Forty honorees. Alight Analytics® is a Google Analytics Certified Partner, a Google Analytics Authorized Premium Reseller, a MarketLive Integrated Partner, an Amazon Web Services APN Consulting Partner, a Tableau Software Alliance Partner and part of the SAP HANA Startup Program.

For more information visit https://channelmix.com.

ABOUT THE STEVIE AWARDS

Stevie Awards are conferred in six programs: The American Business Awards, The International Business Awards, the Asia-Pacific Stevie Awards, the German Stevie Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Stevie Awards programs receive more than 10,000 nominations from organizations in more than 60 nations each year.

Sponsors and partners of The 2015 American Business Awards include Biz Talk Radio, CallidusCloud, Engility, Fareportal, John Hancock, PetRays, and Softpro.