Greater Kansas City Chamber of Commerce Names Alight Analytics Small Business of The Year Candidate

KANSAS CITY, MO – Alight Analytics, an independent marketing analytics firm based in Kansas City, has been nominated for the 2014 Greater Kansas City Chamber of Commerce’s Small Business of the Year – “Mr. K” Award.

The Small Business Celebration is a series of events that supports and celebrates the small business community within the Kansas City region and culminates in the selection of the Mr. K Award. This honor is awarded to a company who has shown growth or sustainability of their business with strong employee relations and a record of giving back to the community. The Mr. K Award is named after Kansas City’s Ewing Marion Kauffman, late pharmaceutical entrepreneur, baseball team owner and philanthropist.

The kick-off event for the Small Business Celebration series, the Small Business Candidate Showcase, will take place from 5:00pm to 7:00pm on Thursday, March 27. Alight Analytics will join over 500 attendees from the Kansas City community, including 86 Small Business candidates, to celebrate and network at the Sprint Plaza in Union Station.

The Top 10 Small Business Announcement Reception will be held on April 16 to reveal the 10 small businesses in Kansas. The grand finale of the Celebration Series will take place on May 29 where one company will be crowned The KC Chamber’s Small Business of The Year.


Alight Analytics delivers global marketers powerful, actionable marketing analytics. As a pioneer in the space, Alight has been offering its holistic analytics platform and services since 2007. With a talented team of dedicated experts, a proven process, and the industry’s best platform, Alight reveals omni-channel insights to enable marketers to optimize all their marketing channels. These insights significantly increase marketing ROI across their entire marketing portfolio – both online and offline. As the only marketing analytics firm to provide a full-service solution, Alight integrates its clients’ own marketing data in its cloud-based ChannelMix Big Data warehouse, builds custom dashboards, delivers regular, proactive insights and creates powerful attribution and predictive models to ensure future success.

Alight Analytics was named the 2014 Best Business Analytics Solution Provider by Innovation Enterprise, a 2014 25 Under 25® award winner by Thinking Bigger Business and Alight’s Co-Founder, Michelle Jacobs, was named one of Ingram’s 2014 40 Under Forty honorees. Alight Analytics is a Google Analytics Certified Partner, a Google Analytics Authorized Premium Reseller, a MarketLive Integrated Partner, an Amazon Web Services APN Consulting Partner, a Tableau Software Technology Partner and part of the SAP HANA Startup Program.

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