holistic analytics solutionS built for lead gen marketers
The performance insight you need to maximize ROI and drive business growth

Align SALES & MARKETING
Bring marketing and sales data together in one pipeline view

ATTRIBUTE LEADS & SALES
Understand how marketing channels work together to drive new leads

PREDICT PERFORMANCE
Calculate lead outcomes based on planned spend and media mix

MONITOR ENGAGEMENT ACROSS CHANNELS
Daily reports on source and channel-level performance trends and KPIs
Eliminate manual data preparation
Automatically pull performance data and unify like dimensions and metrics into one cohesive dataset that’s ready for analysis.
Automate daily performance reports
Pipe analysis-ready data into channel-level reports - for search, social, email, traditional media and more - that are updated automatically every single day.
Get a cross-channel view of campaign metrics
Combine all of your source and channel data into a single view that shows the total impact of your marketing campaigns.
EXECUTE CAMPAIGNS THAT MAXIMIZE AD DOLLARS
Centralized campaign planning, pacing and optimization to help you reach your goals faster
Plan and track campaigns consistently across channels
Centralize campaign management and tracking strategies with ChannelMix, which uses a key to map campaign metadata like goals, region, creative and audience across channels.
Increase campaign efficiency and effectiveness
Track progress toward your defined budget and lead goals, so you can adjust and optimize campaign tactics mid-flight.
Demonstrate campaign ROI with built-in attribution models
Understand how each campaign and channel are contributing to business goals with your preferred attribution model, so you can adjust or defend budget when you need to.
Our approach
Marketing Analytics-as-a-Service
We know the pain of DIY analytics. Whether you're manually stitching together data or trying to build your own analytics tech stack, it takes time, resources and expertise that most marketing teams just don't have.
With our Analytics-as-a-Service model, you get a complete solution that combines the people, the processes and the technology you need to streamline and scale your ability to develop actionable insights and reporting.
Request a Solution Demo
Our team is standing by to help you design and evaluate your marketing analytics solution. It starts with a 30-minute solution demo.