Plan Your Marketing
Mix & Predict ROI

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Predictive Modeling for Marketers

Apply machine learning models to predict return on marketing investments so you can optimize your marketing mix.

Calculate True Channel Value™ for Your Media Mix

Putting your historical performance data through ChannelMix's machine-learning model, you'll have a clear picture of the impact each of your marketing channels has.

Optimize Your Marketing Mix to Maximize Results

Using the True Channel Value™ for your marketing mix, ChannelMix will spread your budget out across channels to show you how much and where to spend to maximize ROI.

Predict ROI for Your Marketing Budget & Allocation

Plan your own marketing mix and the ChannelMix modeling engine will predict business outcomes based on each scenario. 


Dashboards That Tell You Exactly Where to Spend Your Marketing Dollars

The ChannelMix modeling engine calculates your ideal marketing mix based on available budget and historical performance for exploration in a dashboard built for Tableau.

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Included in Every Solution

  • ChannelMix Web App & Reporting Portal

    This is where you'll set up and manage data connections and view your performance dashboards.

  • Unlimited Data Sources & Storage

    Connect to any media, marketing or sales data source and store in your own RedShift instance.

  • Unlimited ChannelMix Users

    Grant and manage permissions for your team or outside vendors who may need to authenticate or manage data connections.

  • Marketing Performance Dashboards

    Analyze marketing performance across sources and channels using Tableau or Power BI.

  • 1 Tableau or Power BI Viewer License

    Your solution includes a complimentary viewer license for the ChannelMix Reporting Portal.

  • Solution Onboarding & Training

    Your account team will be with you from day one to ensure your solution is configured and implemented correctly

We're now able to look at our marketing data in a unified view and that is creating value and efficiencies.


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Request a Solution Demo

Our team is standing by to help you design and evaluate your marketing analytics solution. It starts with a 30-minute solution demo.